How to create a variant bundle using Roadmap

Overview

Creating a Variant Bundle is very similar to creating a Fixed Bundle. You’ll set your bundle pricing (discount type), optionally enable market-specific pricing, then build the bundle by adding product selectors (the “slots” customers choose from).

Reminder: Variant Bundles let shoppers choose their preferred options within the structure you define. In Shopify orders, bundles resolve to the underlying SKUs so you can fulfil as normal.

Video walkthrough

Create your variant bundle

On the New bundle page, open the discount type dropdown and choose how you want pricing to work for this bundle:

  • % Discount off
  • Fixed bundle price
Recommended for Variant Bundles: Use % Discount off when the products in a selector vary in price. This applies a blanket discount regardless of which products the shopper selects. Use Fixed bundle price when you want a fixed price regardless of the products selected (for example, Buy any 2 for $100).

After choosing the discount type, enter the value for your pricing:

  • If using % Discount off, enter the percentage (for example, 20 for 20% off).
  • If using Fixed bundle price, enter the fixed bundle price amount for the offer.
You can use a mixture of fixed and discounted bundle pricing across your store’s bundles to maximise your offering.

If you want different pricing by region, enable Enable market-specific discounts.

When enabled, your markets will appear so you can edit their specific pricing.

To start building the variant bundle, click Add products.

In the product picker, select all products you want included in your first selector, then click Add to confirm.

To create a second/third/fourth selection in the bundle, click Add products again.

Select the products for that selector, then click Add to finalise your choices.

If you need to change a selector after adding it, click Edit.

Select the products you want to remove for that selector, then press Select to confirm the updated product choice.

Be careful when removing products from a selector—this changes what shoppers can choose on the product page for this bundle.

When you’re finished building your bundle, click Save.

Important: Your bundle can include both fixed and variant options within the same bundle.

After you save

Congrats—your Variant Bundle has been created in Roadmap. You can view or update your Variant Bundle’s details from the bundle details screen.

Edit the bundle media in Shopify

To edit the bundle’s media in Shopify, select Edit Bundle Product.

To finalise setup and publish to your storefront, follow the same steps outlined in the Fixed Bundle tutorial (publishing steps are shared across bundle types). Learn when to use Fixed Bundles vs Variant Bundles. Understand how bundles appear in cart/checkout and how they fulfil as component SKUs. Measure performance in the Analytics tab and export reporting.