Push to customer metafields
Store form submissions in a customer metafield when the customer is identified.
Use this when form data should be available as customer data later.
This is useful for reporting, theme logic, and downstream workflows.
What this setting does
When Save submissions to customer metafield is enabled, Roadmap stores the form submission under:
customer.metafield.roadmap.form_<formId>
This happens when the customer is identified.
Screenshot placeholder: Form settings with Save submissions to customer metafield enabled inside Advance Settings.
Enable customer metafield saving
When to use it
Use this when you want to:
keep a structured record of the submission per customer
reference form data later in Shopify
persist answers from onboarding or qualification forms
Important behaviour
the metafield key is specific to the form
the customer must be identified
you should re-test after changing field names or structure
Troubleshooting
Nothing was written to the metafield
Check these first:
the setting is enabled
the form changes were saved
the customer was identified during the submission
The saved data looks outdated
Run a new test after any form structure change.
Related guides
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